IBM announced the availability of IBM Copilot Runway, a new offering from IBM Consulting designed to help enterprises create, customize, deploy and manage copilots including Copilot for Microsoft 365. 

With the new offering, clients will be able to seamlessly integrate copilots' generative AI into their organizations in order to enhance productivity and drive business success. 

IBM Consulting has also formed a dedicated practice of consultants with Microsoft copilot skills, credentials and expertise to guide clients on their AI transformation journey.

As part of the new offering, IBM will work with clients to build custom copilots that can be tailored to fit the needs of specific business scenarios and efficiently deployed to help reduce the time and effort often required for implementations. 

IBM will initially focus on helping clients across priority use cases, including customer and field service, employee experience, and procurement and finance – as well as specific industries, like financial services, retail and CPG, government, and supply chain. 

IBM and Microsoft already serve clients across a variety of industries with a range of AI solutions and services.

In fact, IBM Consulting worked with Virgin Money to develop and launch Redi, a conversational virtual assistant that helps credit card customers in the Virgin Money credit card app. Redi, powered by Virgin Money's suite of Microsoft Copilots, is a testament to the power of partnership.

"Our customers tell us how much they enjoy interacting with Redi in the Credit Card app," said Adam Paice, Head of Digital Proposition, Virgin Money. "Our partnership with IBM has helped us to get the most out of Microsoft Copilot to find a balance between innovation and control."  

IBM Consulting is also scaling its Microsoft copilot capabilities and capacity across its network of Global Innovation Centers on each continent. For example, these capabilities are being used to co-create solutions with clients at IBM Consulting's new IBM-Microsoft Experience Zone in Bangalore, India – a first of its kind in our collaboration.