Genesys, a global cloud leader in AI-Powered Experience Orchestration, announced $1.5 billion in new investment commitments from Salesforce and ServiceNow, with each company agreeing to invest an equal amount.

This milestone reinforces the strength of Genesys as the strategic customer experience(CX) orchestration platform for all enterprises and deepens its global partnerships with both Salesforce and ServiceNow. 

Proceeds from the investment will be used to repurchase shares from the company’s existing equity holders. Hellman & Friedman and Permira remain the company’s majority equity owners.

The Genesys Cloud platform has continued to see accelerated growth as organizations look to transform their CX strategies with AI. 

The platform reached nearly $2.1 billion annual recurring revenue(ARR) during the first quarter of the company’s fiscal year 2026 (Feb. 1 – April 30, 2025), representing year-over-year growth over 35%, and average quarterly net revenue retention(NRR) exceeding 120% for the last four fiscal quarters.

“Genesys is delivering long-term value to enterprises through end-to-end customer experience orchestration that can drive loyalty, grow revenue and reduce operating costs,” said Tony Bates, chairman and CEO of Genesys. 

“We’re proud to have the support of industry leaders like Salesforce and ServiceNow, and we believe this reflects growing momentum around agentic AI and the importance of connected, autonomous customer experiences.”

“This investment deepens our partnership with Genesys to deliver AI-assisted and agentic AI-powered customer experiences across every channel, from voice to digital,” said David Schmaier, president and chief strategy officer, Salesforce. 

“As leaders in our respective markets, we’re excited to further integrate our products and help redefine what’s possible in this new AI era, supporting our joint customers as they transform their contact centers and customer experiences.”

“Our investment in Genesys accelerates our vision for the agentic enterprise, where the ServiceNow AI Platform intelligently orchestrates end-to-end customer experiences,” said Amit Zavery, president, chief product officer, and chief operating officer at ServiceNow. 

“Together, ServiceNow and Genesys are enabling businesses to deploy AI-based customer journeys that anticipate needs, personalize at scale and deliver measurable outcomes.”

Genesys Cloud, the AI-Powered Experience Orchestration platform, enables companies to increase customer loyalty and employee productivity, drive revenue growth and reduce operating costs. 

Offering essential agentic, conversational, generative and predictive AI capabilities, Genesys Cloud helps organizations differentiate with smarter, more autonomous CX strategies that deliver efficient, effective and emotionally intelligent experiences.