Pure Storage announced a collaboration with Kioxia Corporation, a world leader in memory solutions, to develop cutting-edge technology that addresses the growing demand for high-performance, scalable storage infrastructure among today's hyperscale environments.

Traditional storage solutions, particularly those relying on hard disk drives(HDDs), struggle to meet the demands of hyperscale environments due to their limited speed, scalability, reliability, and excessive power consumption. 

HDDs are ill-equipped to handle the massive, fast-growing volumes of data generated in these environments without introducing latency and bandwidth limitations, and are difficult to scale and integrate seamlessly into modern data centers.

To eliminate these obstacles, the latest collaboration between Pure Storage and Kioxia will deliver a data storage platform engineered from the ground up to tackle the needs of hyperscale environments, allowing for rapid scale while lowering power consumption and reducing the overall physical footprint of hyperscale data centers.

With the combination of Pure Storage's advanced data storage platform with Kioxia's industry-leading QLC flash memory, hyperscalers can now keep pace with growing data demands without sacrificing performance. 

“Our collaboration with Pure Storage marks an exciting milestone in the evolution of hyperscale storage. As data volumes continue to explode, we're committed to delivering a solution that combines high performance with lower operational costs,” said Caesar Ichimura, Chief Marketing Officer, Kioxia Corporation.

“All-flash technology is the future of storage, and through this collaboration, we are driving the innovation needed to address the complexities of today's hyperscale environments.”